Join Matthew Ferrara as he explores how REALTOR® associations and leaders are rewriting the rules for their future. See how roles in associations are changing to create new opportunities to lead members and the public, with examples from innovative boards across North America. As the role of housing evolves in societies and economies of the future, so will the role of the REALTOR®-led industry. Ferrara will also guide participants through a series of exercises and discussions aimed at helping them expand strategy for leadership, including developing new talents; reshaping their message; and disrupting the disruptors to remain central to the housing industry.
Topics include new visions for association leadership; expanding the pool of leadership talent; positioning associations for new partnerships; developing a leadership mantra that inspires followers; and developing a trojan horse model for creating the future of association leadership.